Different industries tailor their lead magnets to specific target audiences by understanding what those audiences find valuable and interesting. For example, a fitness industry may offer a free workout guide as a lead magnet to attract health-conscious individuals. On the other hand, a marketing agency may provide a free eBook on digital advertising to attract businesses looking to improve their online presence. By knowing who their target audience is and what they care about, industries can create lead magnets that address their audience's needs and interests. This helps to attract potential customers who are more likely to be interested in their products or services.